HISTORY OF HAPPINESS HAPPENS DAY

The Secret Society of Happy People, founded in 1998 by Pamela Gail Johnson, was originally a ‘secret’ society to allow members to talk about everything that made them happy because they were genuinely happy people, but they did so secretly so as not to allow overhearing Debbie Downers to rain on their parade. From this came their slogan, “Are you happier than you admit you are?.”

They created Admit You’re Happy Day in 1999, which eventually evolved to Happiness Happens Day. In 2000, they declared the month of August as Happiness Happens Month because, well, why limit a celebration of happiness to one day? Every year, a theme is chosen for Happiness Happens Month. In 2019, they encouraged everyone to acknowledge people who make them smile, also known as our ‘Smile Starters.’